Out There Media, an international leader in Mobile Advertising, today announces the opening of Out There Media Asia, its new wholly-owned subsidiary, which will be based in Singapore.

Expansion in Asia has always been a key element in the Out There Media international strategy, within the framework of the company’s proven business model of market leadership through the successful penetration of virgin, ultra-high-growth markets. The Singapore office will be the company’s hub that will service the wider region of South-East Asia.

Commenting on the opening of the company’s new office in Singapore, Kerstin Trikalitis, CEO of Out There Media, said: “We are very excited to be entering the Asian market, as it represents another decisive step in our international expansion. As analysts and researchers are now predicting that global growth in Mobile Advertising will primarily be driven by the booming Asian markets, we are delighted that our strategy is once again validated by the market itself”.

About Out There Media:

Out There Media is an international leader in Mobile Advertising. The company is headquartered in Vienna and has subsidiaries in Athens, Los Angeles, Kiev, Sofia and Singapore. Today Out There Media has partnership agreements with 15 network operators across 15 countries and reaches over 100 million subscribers – out of which 38 million are exclusive – via its mobile advertising marketplace, Mobucks™. Mobucks™ is a cross-operator, cross-advertiser marketplace that matches demand and supply for advertising over mobile telephones. The company’s website can be found at www.out-there-media.com.